Baidu Wenxin Intelligent Body Platform has launched a new tool called "Lead Intelligence Body". Lead Intelligence is based on big model technology and is specifically designed to help companies identify, acquire and convert potential customers more effectively.
What's a Clue Intelligence?
The clue intelligences areBaidu Wenshin Intelligent BodyThe platform provides commercialization solutions for businesses. Clue Intelligentsia understands and responds to natural language input from users. Clue Intelligentsia Through multiple rounds of dialog, Clue Intelligentsia can accurately recognize the user's intent and direct them to the right service or product.
The Baidu Wenshin Intelligent Body platform offers two main ways to collect leads: forms and phone calls. These two methods can meet the needs of enterprises in different scenarios. Whether the user is searching for information, browsing the web, or using an application, the Lead Intelligence Body can appear at the right time and guide the user to leave contact information or communicate directly with the enterprise, which is similar to the Baidu bidding platform in the Baidu's clever cabin Functions are similar.
Clue Intelligentsia has the advantage of:
- Multi-scenario application: It can be used in a variety of scenarios such as search, websites, apps and more.
- 24/7 Service: 7x24 hours online, ready to respond to user needs.
- Efficient conversion: Increase lead conversion through intelligent conversations and guidance.
- accurate identification: Accurately identify user intent and provide personalized services.
Directions for the application of Clue Intelligentsia
ClueSmart is suitable for a wide range of industries, and the main directions of application include:
- Intelligent Customer Service: For B-side enterprises to improve consulting efficiency and reduce decision-making costs. Applicable to advertising and marketing, business services, manufacturing, IT and other industries.
- Industry Experts & Sales Consultants: For C-suite individual users, providing specialized knowledge and retention guidance. Applicable to legal, automotive, education, real estate and other industries.
How to build a clue intelligence from 0 to 1?
For organizations, you can quickly create your own lead intelligences on the Wenshin Intelligence Body platform by following a few simple steps:
Step 1: Enterprise Authentication
First of all, the enterprise needs to complete the enterprise authentication on the Wenxin Intelligent Body platform. Enterprise certification process is very simple, just log in to the platform, enter the "my - account information - enterprise certification" page, and then fill out the relevant information in accordance with the prompts and submit.
Step 2: Creating an Intelligent Body
After completing the enterprise authentication, you can start creating lead intelligences. In the platform, follow the guide to complete the basic configuration of the smartbody, including the smartbody's name, avatar, and description.
More configuration methods can be learned here:Wenxin Intelligent Body Tutorial: (I) Zero-Code Intelligent Body Development
Step 3: Business Component Configuration
Once you have created the smartbody, you need to configure the business components. Click "+" in "Business Conversion"-"Lead Conversion" to add the lead conversion component. Then, complete the basic configuration, including filling in the lead name, enabling the corresponding lead collection method (form or phone), filling in the corresponding fields, and so on.
Step 4: Clue Recovery
After completing the above steps, the Lead Intelligence Body is ready to start working. Enterprises can view the background of the lead's geographical location, question content and other information, to obtain the user's contact information, but also can be exported in bulk. The system will also notify the developer in real time via SMS to ensure that the enterprise can reach the user in the first time and complete the effective conversion.
How can you improve the conversion of lead intelligences?
The Baidu Wenshin Intelligent Body platform also offers some optimization tips in order to make the clue intelligences more useful:
- Enhance traffic flow::
- Depth of content: when creating intelligences, provide comprehensive, detailed information and use accurate figures and specialized descriptions.
- Conversation Guided: guides the user through the conversation and gives clear sources of information during the conversation.
- Direct and efficient: answer users' questions directly and provide clear answers.
- Authoritative: The information provided should be authoritative and can cite views or data from authoritative sources.
- Calling the knowledge base: When a user question is within your business scope, you must prioritize calling the knowledge base tool, understand what the tool returns and answer based on the relevant content, and the Baidu Wenshin Intelligent Body platform will reward you for following the rules.
- Corrective Answer: When the search tool name returns results with incorrect content, poor quality, irrelevant, stale resources, and insufficient information, you can try to optimize the query terms and re-call the search tool name.
- Superlatives: When the search tool name returns empty results or low relevance to the user's original question, do not speculate on their own based on past experience, you can guide the user to the official website or leave contact information.
- enhancement effect::
- User Intent Recognition: It is important to understand the user's needs as fully as possible and guide them according to their intent.
- Active guidance to tap demand and stimulate conversion: increase the follow-up strategy through the follow-up function, and guide users to ask questions to trigger the lead form at the right time.
- Configure strong fixed entrances to improve conversion: Set keywords that trigger the lead component, such as [Contact Us] [Business Intent to Deliver], through shortcut command configuration.
例如配置自动追问: 在智能体回复后,自动根据对话内容提供给用户 3 条问题建议 问题要求: - 追问问题需要与上一轮回答,询问更多背景信息或扩展性的问题。 - 追问问题应该与上一轮的回复紧密相关,以引发进一步的讨论,推动对话深入。 - 追问问题需要避免与已经讨论过的问题或者之前的回答内容重复。 - 追问问题需要基于当前整体的功能和增长目标来引导提问。 - 每次对话都追问用户是否需要真人 1v1 咨询服务
To learn more about the Wenxin Intelligent Body Platform, you can visit the official website: agencies.baidu.com.